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Stay updated with the latest industry insights, scientific research, and application knowledge about nutraceutical ingredients.

Blog articles and industry insights

Scale weighing EGCG against Epicatechin for supplement formulation.

Beyond EGCG: Is epicatechin the Smarter Choice for Next-Gen Health Supplements?

Moving beyond the dominant EGCG narrative, this analysis explores why epicatechin's superior bioavailability and targeted benefits in muscle health and endurance are making it the strategic choice for innovative supplement formulators.

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Concept graphic: examining epicatechin hype versus science.

The Dark Side of the Functional Food Boom: An Honest Look at Epicatechin Claims and Controversies

The epicatechin market is surging, but hype obscures real science. We cut through the noise, analyzing controversies, bioavailability challenges, and how brands can build trust with transparent, high-quality ingredients for lasting success.

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Visual summary: Vitamin D3 evolution and market growth.

Why Vitamin D3 is Everywhere Now: The Consumer & Industry Trends Driving Demand

Vitamin D3 has transformed from a bone-health supplement to a core ingredient driving a multi-billion dollar market. This article explores the science, consumer trends, and innovation fueling its growth across foods and beverages, and what it means for product formulators.

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From gamble to guarantee: choosing standardized saw palmetto extract.

Why Saw Palmetto Remains the Go-To Ingredient in the Booming Men’s Health Market

The saw palmetto extract market is growing, shifting focus from a single benefit to strategic formulation. Success now hinges on mastering quality, standardization, and innovative science, as brands learn to navigate the “Potency Lottery” and choose clinically-backed ingredients.

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Thumbnail for article: Navigating Vitamin C Forms: A Formulator's Guide.

Navigating Vitamin C Forms: A Formulator's Guide to Ascorbic Acid, Sodium Ascorbate, and Calcium Ascorbate

For product developers, selecting the right vitamin C source is key. This guide compares ascorbic acid, sodium ascorbate, and calcium ascorbate across critical parameters like pH and bioavailability, providing actionable insights for your formulation strategy.

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A guide to strategic Vitamin B1 form selection for product differentiation.

Beyond Basic B1: How Thiamine Form Innovation is Reshaping the Nutritional Marketplace

In a market shaped by supply volatility and proven efficacy demands, selecting the correct thiamine form—Benfotiamine, Mononitrate, or HCl—is key. This guide gives B2B leaders a framework to leverage these differences for product differentiation, supply chain resilience, and premium positioning.

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5-MTHF vs Folic Acid: Formulator's Guide

5-MTHF vs. Folic Acid: The Strategic Ingredient Choice for Science-Driven Formulators

For formulators, choosing between active 5-MTHF and folic acid is critical for efficacy and positioning. This guide provides a strategic framework to navigate the scientific and commercial trade-offs, ensuring your product delivers on its promise.

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Vitamin K2 MK-4 versus MK-7 comparison thumbnail for formulators

Vitamin K2 for Your Formula: A Practical Guide to Choosing MK-4 or MK-7

The MK-4 versus MK-7 debate is a fundamental choice in supplement development. Your decision directly shapes cost, claims, and efficacy. As your industry supplier, we provide the clear, actionable analysis you need—free from the hype. Let's get specific.

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Graph and Urolithin A - Market Growth Overview

Urolithin A: The $893M Cellular Health Opportunity for Forward-Thinking Brands

The cellular health supplement market is surging, with Urolithin A leading the charge toward a projected $893 million valuation by 2031. This blog breaks down the science driving demand, key consumer trends, and how forward-thinking brands can position themselves in this high-growth space.

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